e.l.f. Cosmetics and Dunkin’ Donuts drops new make-up collab

By Megan Fahy

The coffee chain-motivated collection will be offered to customers at Ulta Elegance merchants and ulta.com

The limited edition e.l.f. x Dunkin' line features doughnut and coffee-inspired shades, textures and scents

The restricted version e.l.f. x Dunkin’ line characteristics doughnut and coffee-impressed shades, textures and scents

e.l.f. Cosmetics, the drugstore elegance brand name,  has teamed up with Dunkin’ Donuts for a spring collection.

The constrained version e.l.f. x Dunkin’ line functions doughnut and coffee-influenced shades, textures and scents including a 12-pan eye-shadow palette featuring the American favourite’s Strawberry Frosted with Sprinkles, Chocolate Frosted with Sprinkles and Boston Kreme donuts.

The selection also includes a primer, espresso lip scrub, lip gloss set and a face sponge housed in the US coffee chain’s fashion packaging.  

“e.l.f. and Dunkin’ run on a shared mission to delight our communities, provide up pleasure and enable you be your greatest (s)e.l.f.” reported Kory Marchisotto, Chief Marketing Officer of e.l.f. Splendor.

“This collab is all about your morning have to-haves. There is no improved way to commence your day than earning a Dunkin’ operate putting on your favorite e.l.f. make-up.”

In the meantime, TikTok star and make-up artist Mikayla Nogueira has been named as the official e.l.f. x Dunkin’ ambassador and will host a TikTok Reside Procuring Party on her TikTok on 5 April.

Nogueira will walk viewers by an e.l.f. x Dunkin’ make-up search working with the new selection and viewers will also be able to store the collection by using her account.

“When I figured out about the e.l.f x Dunkin’s collab, I just about misplaced it,” reported Nogueira.

“These are legit two of my favourite brand names of all time and I could not be additional amped to have the probability to convey to the environment about this make-up collab!”

e.l.f. and Dunkin’ will also be web hosting a doughnut-shaped pop-up retail store at the West Village Lower Manhattan, New York Metropolis on 5 April.

Early risers will be able to shop the new selection andpick-up their early morning espresso fix.

The make-up brand has also tapped into the food items impressed variety in advance of with its Cookies ‘N’ Goals make-up collection before this yr.